We analyze your competitor landscape
The identification of direct and indirect competitors, analysis of their positioning, strengths and weaknesses, as well as of their products and services provides a sound basis for the optimization of your company’s corporate strategy.
The knowledge of the competitors’ strategies and motivations enables our clients to predict future behaviors and to proactively position themselves in a certain target marketplace.
what is important to us
Identification of direct and indirect competitors and building longlist with relevant companies
Break Down Longlist to Shortlist based on defined criteria, e.g. regional scope, target customers, interfaces
In depth analysis based on customer needs, e.g. value chain coverage, product & service portfolio, partnerships, interfaces, regional coverage, strategy & strategic moves
Key Results & Recommendations
Derivation of key results and recommendations for action
Market Radar is an analytical tool that provides current and relevant information about specific topics such as mergers and acquisitions, sales orders, innovations, product information and attack fields. Additionally, this tool is used to keep companies’ management informed about the relevant news and increase their effectiveness without spending hours trying to gather all relevant information.
It is completely tailor-made and based on clients’ requirements so they can decide on its frequency and content. The relevant information can be provided in the form of HTML newsletter, PowerPoint presentation and Excel. Through the Market Radar our clients can stay informed about market trends, new products launches, innovations and other relevant industry specific news, which helps them make the right decisions for their businesses.