... helps you during your internalization process

Companies planning to extend their activities on the international stage aim to detect and minimize risks. Country Analysis offers a variety of data which allows for profound assessments of a target country. In this regard, Country Analysis includes not only the economic data as an indicator for economic growth, but also the political and social aspects. It is crucial for companies to be aware about relevant institutions and existing infrastructure in order to adjust to country specific conditions in a timely and optimal manner.

Country Analysis assesses the relevant target countries according to the individual requirements as laid down by the client. The resulting country evaluation, for example, in form of a ranking, provides a direct basis for our clients’ international success.

Macro-Economic Analysis

Analysis of the relevant country on the basis of macro-economic size, inflation rate development, unemployment rates, level of education, import-export volumes and special import-export regulations, as well as foreign investment rates

Market Entry Barriers

Identification of potential barriers to market entry or privileges such as import bans, special tax exemptions or subsidies for foreign companies

Market Attractiveness

Evaluation and comparison/benchmarking of the relevant countries according to individually defined criteria. Identification of country specific trends which are amongst others based on customers, competitors as well as development (investment, sales, and revenue figures)

Price Levels

Assessment of general price levels as well as of specific industries. Additionally, analysis of investment objects such as site-specific properties as an important factor

what is important to us

Country Analyses are an important step of the internalization process. The definition of the relevant screening criteria is absolutely essential for a successfull decision. We faced this topic additionally before deciding to open our office in Bulgaria.

Thomas Allgeyer

CEO & Founder

Multi-level approach delivers the best possible project results

The combination of secondary and primary data provides a comprehensive picture of our clients’ chosen markets. The relevant information, which is based on a variety of existing data from studies, databases, press-reports, and company annual reports, is collected and presented according to clients’ needs and preferences. All open questions, which were not answered during the secondary survey, are then primarily evaluated by the means of expert interviews and suitable surveys.

  • Briefing

    In order to deliver results that are individually tailored to your needs and requirements, a comprehensive pilot discussion of the project is conducted, in which our actions, milestones, interim presentations and final delivery are defined

  • Secondary Research

    Through secondary research we collect and consolidate the most relevant information from various databases, press archives, reports and our extensive knowledge base

  • Expert Interviews

    Supplementary validation of our information and hypotheses through interviews with experts from industry, industry consortiums, and correspondents

  • Project Completion

    Via personal phone calls with our clients or through on-site information sessions. On request, presentations can be conducted in front of larger groups with further discussions about next steps

Reasons for execution

On-point project results based on your specific needs

Reliable and close collaboration

Strong expertise in the Market Intelligence field

Make an Appointment

Directly book a time slot, we´ll be happy to discuss your needs

Project examples

Country Analysis is often performed in the context of a location analysis. Nonetheless, this method very often proved to be highly beneficial for our clients when performed in conjunction with a Customer- or Competitor Analysis. For Country Analysis projects we fall back on a wealth of experience which allows us to tune the analysis to each of your requirements.I am text block. Click edit button to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.