Unlock the Key Drivers Behind Your Clients' Needs
Struggling to find time for research? Focus on your strengths: Refine your ABM strategy, secure major deals, and build strong client relationships while we provide top-tier customer insights to enhance your approach.
A Salesforce study reveals that over 60% of sales professionals face these research challenges:
- Time constraints
- Identifying valuable information
- Extracting meaning from data
- Accessing the right information
Let us tackle these challenges for you. Our core expertise lies in delivering comprehensive B2B customer insights, backed by extensive experience, ensuring you receive the best possible support.
“ABM isn’t about generating leads; it’s about generating revenue.”
Bev Burgess
Access extensive information on your Enterprise Customers,
tailored to your specific needs
Company Strategy
Vision/ Objectives | Target Groups
Focus Markets & Regions
Positioning & Competitors ...
Focus Markets & Regions
Positioning & Competitors ...
IT Strategy
Insourcing vs. Outsourcing
Partner Model | Supplier Strategy
Core Focus | Major Projects ...
Partner Model | Supplier Strategy
Core Focus | Major Projects ...
Buying Center Analysis
Local vs. Global Buying Centers
Initiators | Buyers | Influencers
Deciders | Approvers ...
Initiators | Buyers | Influencers
Deciders | Approvers ...
Strategic Measures
M&A | Partnerships | Digital
Transformation | Investments
Top Management Changes ...
Transformation | Investments
Top Management Changes ...
ICT Infrastructure
Public/ Private/ Multi Cloud
UCC Solutions | ERP | Analytics
CRM | Mainframe | PBX | Automation ...
UCC Solutions | ERP | Analytics
CRM | Mainframe | PBX | Automation ...
Key Decision Makers
Based on position, hierarchy
location, topics of interest, projects
mentioned, job description, etc.
location, topics of interest, projects
mentioned, job description, etc.
Corporate Structure
Organizational Structure | Key
Decision-Making Units or Divisions
Subsidiaries | Global Operation ...
Decision-Making Units or Divisions
Subsidiaries | Global Operation ...
Event Strategy
Virtual Events | Hybrid Events
On-site events | own events +
participating | persons to meet ...
On-site events | own events +
participating | persons to meet ...
Buying Triggers
Company/ Department growth
focus projects/ topics, M&As
new offices, Software in use ...
focus projects/ topics, M&As
new offices, Software in use ...
Key Financials
Key Investment Initiatives
Revenue Splits by Division or Unit
P&L Analysis | Financial Health ...
Revenue Splits by Division or Unit
P&L Analysis | Financial Health ...
Social Focus Topics
Marketing Positioning | Interaction &
Engagement | Collaborations
Core Topics & Headlines ...
Engagement | Collaborations
Core Topics & Headlines ...
Hot News
Recent Investments | new hirings
Restructuring | New collaborations
Updates to Supplier landscape ...
Restructuring | New collaborations
Updates to Supplier landscape ...
