Need to know a potential client/ partner/ competitor in depth?
In order to have a holistic understanding of a marketplace, one important aspect is to be aware of key players in the market. In this regard, the Company Profiles we prepare for our clients are a vital source of information. The extent of the profiles can range from a snapshot to more elaborate Company Profiles with in-depth information. Depending on the requirements of the customer, we include topics such as product portfolios, strategic decisions, management, target groups and partners. To ensure the best outcome possible, the profile content is always defined in close cooperation with the customer.
Many Company Profile projects are related to M&As, peer group analysis and preparation for sales and marketing activities. When considering Company Profiles, one factor stands out: accuracy. Therefore, the highest degree of accuracy is setting the benchmark for our Company Profiles and thus for the subsequent decisions you take. The services focuses on individual analysis of companies (product portfolio, strategic moves, management, sales/profit margins, development, target groups, locations, partners, references), while keeping coherent policy throughtout our extensive experience in creating structured and elaborate Company Profiles.
Areas of Applications
Providing consolidated information about specific companies (customers / competitors / suppliers), which can for example be used for segmentation / evaluation / selection of strategic existing or new customers/or pitches
Based on (relevant) revenues, customer target groups, number of employees, geographic focus, strategy, R&D expenditures of main competitors
Highly flexible scope ranging from snapshot (1-2 PowerPoint slides, individual information for CRM) to detailed company profiles (~ 40 Slides) – depending on the desired purpose and focus
Integration in your CRM
The completed Company Profiles can be integrated into your CRM system and maintained if desired – possible applications: integration as PDF, e-mail, custom fields, link to the online sources, etc.
what is important to us
We know the difference between “research” and “in-depth-research”. We make sure to use, combine and interprete all available public sources via advanced search operations, databases and web crawler. We won´t deliver “raw data” – our results will be fully prepared, consolidated – with top management view.
Director Data Advisory & PMO
Multi-level approach delivers the best possible project results
The combination of secondary and primary data provides a comprehensive picture of our clients’ chosen markets. The relevant information, which is based on a variety of existing data from studies, databases, press-reports, and company annual reports, is collected and presented according to clients’ needs and preferences. All open questions, which were not answered during the secondary survey, are then primarily evaluated by the means of expert interviews and suitable surveys.
In order to deliver results that are individually tailored to your needs and requirements, a comprehensive pilot discussion of the project is conducted, in which our actions, milestones, interim presentations and final delivery are defined
Through secondary research we collect and consolidate the most relevant information from various databases, press archives, reports and our extensive knowledge base
Supplementary validation of our information and hypotheses through interviews with experts from industry, industry consortiums, and correspondents
Via personal phone calls with our clients or through on-site information sessions. On request, presentations can be conducted in front of larger groups with further discussions about next steps
Reasons for execution
On-point project results based on your specific needs
Reliable and close collaboration
Strong expertise in the Market Intelligence field
Make an Appointment
Directly book a time slot, we´ll be happy to discuss your needs